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Why PRO?




20 years of experienceProcesses millions of registrationsUsing our own proven technology
We recognise the importance and the inherent value your consumers represent to your business. And we understand the responsibility that comes with the management of a brand’s product registration scheme and nurture of their consumer database. As a consequence, we treat every consumer as if they were our own. It is a strategy that ensures our customers can rely on us and Its perhaps why the very first electrical brands that signed up with us almost 20 years ago, still remain our customers up to the present day.
PRO is unrivalled in terms of the features that it provides its subscribers. The four cornerstones that comprise PRO – Insight, Relations, Sales and the PRO website itself – have all been designed to ensure the offering is about much more than just a basic registration service. Our aim is to provide you with the tools to create, maintain and achieve the full potential value each of your consumers represents.
The science behind the PRO offering makes use of the latest advances in platform technology. It enables PRO to equip marketers with a host of features at their disposal, whilst at the same time providing the UK’s first monthly subscription service of its kind. By spreading the cost in this way, we not only aim to improve your cash flow but to deliver a level of service that can continuously be scrutinized and which remains consistently high month in, month out.
We have created product registration services for many electrical manufacturers and have helped generate and process in excess of twenty million responses over the years. In that time, we have accumulated invaluable insights into the exact ingredients which will constitute a successful offering, as well as the pitfalls to be avoided. PRO is the accumulation of all those endeavours and represents the most advanced and proven system of its kind in the market place today.